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Friday Fusion: October 9th, 2020

Tsavo Neal

Marketing Gravity: 2 Steps: Create thought-leadership, intellectual property, case studies, articles, videos, courses, etc — that provide values to your potential clients. How do I optimize my LinkedIn page and generate more B2B leads? How can I find clients as a freelancer without going to freelance sites?

B2B 15
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How to Fake It When You’re Not Feeling Confident

Harvard Business

” Often, the root of the insecurity involves your personal leadership style , says Herminia Ibarra , a professor at INSEAD and the author of Act Like a Leader, Think Like a Leader. Seek ways to incorporate their strategies and tactics into your leadership repertoire. So, for starters, “let up [on] the self-flagellation.”

How To 28
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What to Do When You’re Returning to a Company You Used to Work For

Harvard Business

Case Study #1: Reestablish yourself as a senior leader in the organization by being generous with your knowledge. “One of the most attractive aspects of returning was that the company had grown considerably while retaining most of the same senior leadership team I was familiar with,” she says.

Company 46
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Inside the Minds of Your Prospects: 37 Critical Digital Marketing Statistics for Consultants

Tsavo Neal

A professional design makes reading all of your content — publications, posts, case studies, etc — easier to read and more enjoyable. 52% of B2B buyers say the expect half of their purchases to be made online by 2018. Source: Small Business B2B Call to Action Study. Source: The Future of Commerce.

B2B 60
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4 Ways to Improve Your Content Marketing

Harvard Business

Documents uploaded to DocSend’s platform include case studies, overviews and guides, e-books, and proposals. The tried and true case study is, by far, the content that prospects complete more than others. ” As a result, good case content, like good follow-up, often has a specific and relevant vertical focus.

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64 Proven Ways Consultants Can Generate Leads Online (Consulting Lead Generation)

Tsavo Neal

Now, B2B decision makers are actively looking for consultants online, and your digital presence can be a huge part of how you generate new conversations with buyers. Case studies. –Cal Friesen, Thought Leadership Resources. Consulting lead generation isn’t easy, especially when done online. Resources page.

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2024 Events for Project Managers, Business Leaders, and Industry Professionals

Epicflow

The conference’s agenda involves keynotes, presentations, case studies, and interviews with leading pharma experts dealing with project portfolio management. The program of the symposium includes case studies, lessons learned, academic research, actionable tips, and more.