Consulting Matters

SEPTEMBER 7, 2021

Have you switched up your career from leadership to consulting and coaching? During our chat, I tell J that he needs to identify whether he is a B2B or B2C consultant or coach - this will determine how he positions himself and answers the dreaded "What do you do?" Do you wish you had a ready response to the "What do you?"

B2C 156

B2C Methodologies How To B2B 156

Strategic Planning and Management Insights

AUGUST 26, 2019

In this episode of our Strategy and Leadership Podcast , we're joined by Melissa McComas, the Chief Strategy Officer at Piper Mantis Literary. She eventually opened her first brokerage in 1997, matching buyers and users in the multimedia sector for both consumers and B2B clientele.

B2B 69

B2B Retail Leadership Strategy 69

LSA Global

NOVEMBER 6, 2023

The wanted key sales managers and sales leaders to better lead, manage, and coach their sales teams to win bigger B2B client deals faster as they face increased competition and pricing pressure. The leadership workshops were customized to align with the current business sales training workshops being rolled out across the globe.

Sales 36

Sales Training Training Company 36

LSA Global

APRIL 15, 2024

And sales leadership simulation assessment data tells us that too many sales leaders struggle with the ability to select strategic sales priorities that add significant value and create a competitive advantage. Understand Your Market Landscape Knowing your marketplace matters.

Sales 36

Sales Strategy Strategy Strategy& 36

Makarios Consulting

AUGUST 3, 2022

If you are a B2B company, connecting with your customers is usually as straightforward as getting on the phone or making an in-person visit with your clients to have informal (but informative) conversations. For instance, if you are a B2B company that currently has 20% market share within your target market, could you expand that to 22%?

B2B 76

B2B B2C Trends Agile 76

Consulting Matters

AUGUST 26, 2021

Consultants are focused on enhancing leadership AND organizational capacity. On the other hand, coaches are focused on the leaders themselves and helping them improve their personal and leadership effectiveness. The Difference Between B2B and B2C Business Models. So, are you a.

Consulting 156

Consulting B2C B2B ROI 156

Harvard Business

JULY 12, 2017

B2B buyers have slowly been conditioned to expect the same personalized treatment that they get while shopping on Amazon. For example, when the Sacramento Kings took on new ownership, the basketball franchise’s sales leadership adopted social selling, which drove a shift in confidence, especially among its newer reps.

B2B 28

B2B Sales Media Survey 28

Makarios Consulting

AUGUST 3, 2022

If you are a B2B company, connecting with your customers is usually as straightforward as getting on the phone or making an in-person visit with your clients to have informal (but informative) conversations. For instance, if you are a B2B company that currently has 20% market share within your target market, could you expand that to 22%?

B2B 52

B2B B2C Trends Agile 52

Clarity Consultants

MAY 26, 2023

The B2B sales world has completely changed over the last few years, and businesses all over the world are struggling to keep up. B2B selling has become a difficult task, and it’s even harder if there’s no strategy put into place–which is where sales enablement comes in. However, it goes far beyond that.

Sales 62

Sales Training Training B2B 62

LSA Global

OCTOBER 10, 2023

net promoter score This fast growing High Tech Company wanted to design and deliver a customized sales management training program to ensure that sales managers and leaders could consistently lead their sales teams to win bigger B2B client deals faster as they move to a SaaS business model. satisfaction 134% knowledge gain 95.6%

Sales 36

Sales Training Training Company 36

Prudent Pedal

JANUARY 21, 2020

According to the Corporate Executive Board (CEB), the number of people involved in B2B solution purchases has climbed from an average of 5.4 What bogs down most B2B sales is not ignorance of any one firm’s solution; it’s navigating the internal complexities of the prospect’s own organization. two years ago to 6.8 Be prudent. .

B2B 52

B2B Sales Sports Marketing 52

Tsavo Neal

APRIL 27, 2017

52% of B2B buyers say the expect half of their purchases to be made online by 2018. Whether you are selling productized consulting on your website or use it as a way to foster interaction with potential clients, B2B buyers expect to be able to purchase your services. Source: Small Business B2B Call to Action Study.

B2B 60

B2B Marketing Consulting Advertising 60

Prudent Pedal

OCTOBER 8, 2019

I know this because I’ve developed sales and marketing strategies, built marketing organizations, and worked with leadership teams in every industry, discipline, market condition, and business scenario. Lacks understanding of the complex B2B buying cycle. It chases bad revenue and does not achieve economies of scale.

Marketing 45

Marketing B2B Film Sales 45

IMC USA

JANUARY 19, 2017

Thought Leadership Website: Our Thought Leadership Website, Consulting 2.0, will deliver essential insights to help Business to Business (B2B) consultants attract new clients and grow successful practices. It continued through September with a status presentation to the Leadership Summit in October.

Conference 100

Conference Video B2B Consulting 100

Tsavo Neal

MAY 29, 2020

Experts are experts because of their thought-leadership (articles, whitepapers, speaking, courses, intellectual property, etc). When you publish your thought-leadership (combined with specialization), you’ll attain expert status much more quickly. What are the secrets of B2B copywriting? It’s our #1 source of leads!

B2B 15

B2B Intellectual Property B2C Video 15

Tsavo Neal

OCTOBER 9, 2020

Marketing Gravity: 2 Steps: Create thought-leadership, intellectual property, case studies, articles, videos, courses, etc — that provide values to your potential clients. How do I optimize my LinkedIn page and generate more B2B leads? If you want to generate more B2B leads through LinkedIn, don’t structure and write it like a resume.

B2B 15

B2B Intellectual Property Case Study Case Studies 15

Women in Consulting

SEPTEMBER 7, 2017

It’s a solid approach that has become a cornerstone of B2B technology marketing and messaging strategy because it works. If the company wants to invest in a few people who are showing leadership potential early in their careers, this is one great way to do that. It creates a win-win.

Marketing 70

Marketing Engineering B2B Guidelines 70

Harvard Business

DECEMBER 14, 2018

As a result, many B2B companies remain stuck in a stalemate. Digital represents a significant opportunity for many B2B companies, but also risk. To break this stalemate, leadership should align on the imperative to act, acknowledge the risks of action, and identify the right strategy with which to move ahead.

Strategy 35

Strategy Strategy Strategy& Insurance 35

Emerson Consulting Group

MAY 10, 2019

Rob Salafia, author of Leading From Your Best Self (McGraw-Hill), explains leadership principles to Club members. B2B “Coffee Connection” to facilitate exchange of prospects, leads, brainstorming and resources to aid everyone’s business development objectives. Brian Urban , CEO, Sencorp. Ongoing Events (Nonmembers Welcome!).

B2B 40

B2B Meeting Nonprofit Media 40

Epicflow

JANUARY 12, 2024

Transform for the better, together March, 11-13, Las Vegas, USA — (Business and leadership) This event is for people-driven executives, future-focused leaders, and workforce tech investors who will have three days of exploring hands-on experiences, participating in enlightening discussions, and networking with colleagues.

Industry 52

Industry Automotive Pharmaceuticals Management 52

Asamby Consulting

JANUARY 13, 2022

Example: For a small B2B firm, it might be feasible to manage contacts in a spreadsheet or a contact database of the email program. The larger complexity calls for a more senior leadership position. Despite people having the right skills, it requires additional effort to coordinate more people. Job profile and requirements for a COO?

Operations 52

Operations Management Methodologies System 52

Management Consulted

DECEMBER 11, 2016

Simon-Kucher is not a publicly traded company, and has a very unique leadership structure. B2B Services. SIMON-KUCHER & PARTNERS ORGANIZATION. It is run by two co-CEO’s and a board of nine members, joined by a total of 81 partners from different offices around the world. Practice Areas. Industries. Automotive. Construction.

Interviews 100

Interviews Culture Case Interview Automotive 100

Harvard Business

MAY 18, 2018

Market leadership requires companies to create distinctive insight about the consumers they serve, insight drawn from data that only consumers themselves can provide. How B2B Companies Can Grow with Ecosystem Orchestration. Changing operating models now is essential to claiming leadership in the digital age.

Accenture 28

Accenture Strategy Strategy Strategy& 28

Harvard Business

APRIL 4, 2016

Russia’s industrialization also means that the market offers substantial opportunities in diverse B2B sectors such as mining, oil and gas, metallurgy, chemicals, light industry, and consumer durables.

B2B 28

B2B Government Marketing Chemicals 28

Harvard Business

JUNE 7, 2016

” Often, the root of the insecurity involves your personal leadership style , says Herminia Ibarra , a professor at INSEAD and the author of Act Like a Leader, Think Like a Leader. Seek ways to incorporate their strategies and tactics into your leadership repertoire. So, for starters, “let up [on] the self-flagellation.”

How To 28

How To Case Study Case Studies B2B 28

Tsavo Neal

JULY 31, 2020

Really, it’s a form of leadership. LinkedIn : On LinkedIn, people expect to learn about your B2B products or services on LinkedIn. And I imagine there will be a third pile: people who not only have a website but have a blog. They’ve actually synthesized their thinking.

Resumes 15

Resumes B2B ROI Talent 15

Harvard Business

MARCH 22, 2017

Brocade’s Net Promoter Score went from 50 (already a best in class score) to 62 (one of the highest B2B scores on record) within 18 months. The leadership team conducts a weekly evaluation to assess, “Is what we’re doing working?” The results? Invest in the end-to-end experience.

Marketing 47

Marketing Agile Fashion Sales 47

Harvard Business

MAY 4, 2016

I transformed Axion’s all-things-for-all-customers mentality, establishing a profitable B2B focus that grew our revenue from less than $.75M Restructured Quality function by hiring new leadership team, training staff, and focusing on data-based service improvement plans. 75M to more than $14.5M in four years. 5M to $10M.

Resumes 28

Resumes Interviews Cover Letters Recruiting 28

Harvard Business

AUGUST 4, 2017

“One of the most attractive aspects of returning was that the company had grown considerably while retaining most of the same senior leadership team I was familiar with,” she says. She managed crisis communications, ran PR for big national brands, and worked in B2B and B2C. “Suddenly, the timing was right.”

Company 43

Company Case Study Case Studies B2C 43

Harvard Business

AUGUST 12, 2016

These companies are dedicated to mutual technological leadership with their customers. This level of dedication to their mostly B2B customers demands especially strong investment in innovations and R&D. Joachim Kreuzburg, CEO of Sartorius, a cell cultivation company, says, “We are not in the gold seeker business.

Industry 28

Industry Balance Sheet Enterprise Recruiting 28

Tsavo Neal

JANUARY 25, 2018

Now, B2B decision makers are actively looking for consultants online, and your digital presence can be a huge part of how you generate new conversations with buyers. –Cal Friesen, Thought Leadership Resources. Further Reading: Why you need to get your firm’s ideas into trade publications (Thought Leadership Resources).

Consulting 68

Consulting Advertising Case Interview Conference 68

Harvard Business

DECEMBER 13, 2017

Eriksson, Banfield and Walkingshaw ’s book Product Leadership has a section that has a lot more detail on this topic). When considering a PM role that may work closely with the founding leadership team, be sure to find out their expectations of the PM function and decide whether this is the right fit with your interests.

Productivity 28

Productivity Management Engineering Case Interview 28

Harvard Business

AUGUST 10, 2018

Imagine if all manufacturers had, for example, a supply chain efficiency score, or all companies had a leadership development score. The FICO score is an excellent example; the company reduces a consumer’s complex credit history to a single three-digit score that both creditors and debtors can understand.

Benchmarking 28

Benchmarking Software B2B Comparison 28

Management Consulted

OCTOBER 3, 2012

My greatest strength that will help me hit the ground running in MC is my leadership skills in team-intensive and deadline-driven work environments. ” “I am a techno commercial executive with 10 years of experience in a B2B environment primarily in identifying, developing and implementing product, corporate and sales strategy.

Consulting 204

Consulting Case Interview Interviews Engineering 204

Harvard Business

APRIL 19, 2018

Buyers, especially B2B buyers, want to know what others are doing with your product, not what they might do to improve productivity or other outcomes. Especially in B2B contexts, buyers must justify a decision to others in the organization who have competing priorities for limited funds.

Marketing 39

Marketing Case Study Case Studies Sales 39

Harvard Business

DECEMBER 4, 2017

Splunk , a San Francisco-based B2B software firm, is a case in point. ” That’s a process which requires leadership time and resources, not just a speech about talent at an off-site. But ignoring talent processes and strategies can have unintended consequences and stall one’s scaling efforts.

Sales 28

Sales Case Interview Recruiting Recruitment 28

Harvard Business

DECEMBER 4, 2017

Splunk , a San Francisco-based B2B software firm, is a case in point. ” That’s a process which requires leadership time and resources, not just a speech about talent at an off-site. But ignoring talent processes and strategies can have unintended consequences and stall one’s scaling efforts.

Sales 28

Sales Case Interview Recruiting Recruitment 28