Remove Apparel Remove Finance Remove Management Remove Sales
article thumbnail

Deep Dive into Customer Segmentation (Part 1 of 2)

Tom Spencer

Think about apparel products: in many countries, stores are still the primary place to buy clothes whereas in China, physical stores are in decline in favour of e-commerce. Due to the boom of the internet, nearly one third of apparel and footwear was sold online in 2018 (vs 1% in 2010). Psychographic segmentation. Last words.

Apparel 103
article thumbnail

Currency Lessons: Think a Sinking Currency is Always Good For Manufacturers?

MishTalk

But recall what Brazil''s finance minister said on March 3, 2012 in a currency war declaration on the US: " When the real appreciates, it reduces our competitiveness. In the meantime, please consider Japan Finance Minister Seeks Record Debt Servicing on Interest on National Debt; What''s Next? Mike "Mish" Shedlock.

Apparel 76
Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

Case Study: When Two Leaders on the Senior Team Hate Each Other

Harvard Business

Lance Best, the CEO of Barker Sports Apparel, was meeting with Nina Kelk, the company’s general counsel, who also oversaw human resources. But one person had given him the lowest ratings possible, and from the written remarks, Lance could tell that it was Ahmed Lund, Barker’s head of sales. “You’re surprised?”

article thumbnail

The Benefits of Hiring Your Best Customers

Harvard Business

I’ve found that managers who fully embrace a superconsumer strategy learn more from their consumers through increased empathy. These managers are more persuasive at getting buy-in from the leaders in their organization, make better strategic decisions, and achieve more stable, more predictable, and longer-term growth.

Energy 28
article thumbnail

Organizational Fitness for Growth: Five Insights for CEOs

Kates Kesler

We recently completed a study for the CEO of a very well known, global sports-apparel brand company. Our sports-apparel CEO had the right idea in challenging his team to think about the organization and ask: are we fit for growth, given our strategies going forward? Learning from Big Companies.

Apparel 82