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Planning Doesn’t Have to Be the Enemy of Agile

Harvard Business

The capacity and willingness of managers to plan developed throughout the century. Management by Objectives (MBO) became the height of corporate fashion in the late 1950s. Corporations developed large corporate units dedicated to it. But if planning and agility are both necessary, organizations have to make them work.

Agile 49
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Lead to the future: leadership imperatives for success

Brimstone Consulting

To take advantage of this opportunity place focus on building agility, aligning the organization, operating as a team of teams, and developing your people. Build Agility. While it is easy to say these pivots were a result of agility, it is important to differentiate between “brilliant improvisation” and a repeatable capability.

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Product Roadmap Explained

Tom Spencer

In the context of project management, a roadmap can span across multiple timelines for continuous product development. A roadmap is crucial for visualizing a product’s strategy that is aligned with your business goals, while incorporating customer insights for future developments. Why do you need a product roadmap? BeHealthy Inc.,

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What Creativity in Marketing Looks Like Today

Harvard Business

What makes marketing creative? Is a creative marketer more artist or entrepreneur? Historically, the term “marketing creative” has been associated with the words and pictures that go into ad campaigns. But marketing, like other corporate functions, has become more complex and rigorous.

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5 Ways to Help Employees Keep Up with Digital Transformation

Harvard Business

One of Rochet’s first tasks was to create a leadership development program that equipped executives with the knowledge, mindset, and ways of working the company would need to grow in the digital age. “Personal experience makes me a more effective marketer.” Help Employees Embrace Agility.

Media 33
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4 Autopsies of Big Change Management Failures

LSA Global

Yes, the “old fashioned” bookstores all struggle to compete with online book sales but Borders had additional challenges they failed to meet. The third and final nail on the coffin was that they didn’t read their market right – a fatal change management mistake. They were not agile enough. The company failed on multiple fronts.

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How Volvo Reinvented Itself Through Hiring

Harvard Business

Many legacy companies would like to transform themselves into agile, talent-first organizations. Developing what we call an “M&A strategy for talent” is one way to overcome this. He hired salespeople and marketers from Google, who transformed Volvo’s use of technology and social media in those disciplines.

Talent 28