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November 2018 Newsletter

IMC USA

C2M Live, November 13, 2018 2:00 PM EDT. The ROI of Certification for Consultants: Have you been thinking of getting certified in 2019? Join IMC USA consultants for our November 13, 2018 C2M Live! Chatroom - November 16, 2018 2:45 PM EDT - 4:00 PM EDT. This year’s national award presentations occurred on Oct 6, 2018.

Ethics 100
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Are We Sending the Right Message?

Markovitz Consulting

The latest issue of the Spring 2018 AME Target magazine excerpts some mind-boggling—and depressing—data from LNS Research about continuous improvement. As you can see in the chart below (copied from the magazine), fully 44% of responders said that ROI justifications are a key operational challenge in making improvements.

ROI 164
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Transforming from a Good to Great Coach

Rick Conlow

The Conference Board’s “Executive Coaching Survey” (2018): This survey found that 68% of organizations use internal coaching programs, and 47% use external coaching programs. It also highlighted that coaching is highly effective in developing leadership skills.

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What is Executive Coaching?

Organizational Talent Consulting

link] What is the ROI of Executive Coaching? The ultimate goal of executive coaching is a positive transformation in life and leadership for the client (e.g., Typically leadership coaching includes using a 360-degree assessment to improve feedback and awareness for the client. The Leadership Quarterly. & Dopson, S.

Journal 61
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How to Decide Which Data Science Projects to Pursue

Harvard Business

In 2018, every organization has a data strategy. In the mediocre strategy, one or two of these projects may even have a clear ROI for the business. Crafting a data strategy requires many parties at the table, including data experts, technology leadership, and business and subject-matter experts. DNY59/Getty Images.

Data 33
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How Vineyard Vines Uses Analytics to Win Over Customers

Harvard Business

This principle has always been a priority for the leadership team at Vineyard Vines and it is still top of mind today. The Vineyard Vines team increased the reach for their annual St Patrick’s Day email campaign from 3,000 recipients in 2017 to more than 239,000 in 2018, while maintaining a highly personalized approach.

Retail 29
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Inside the Minds of Your Prospects: 37 Critical Digital Marketing Statistics for Consultants

Tsavo Neal

52% of B2B buyers say the expect half of their purchases to be made online by 2018. Thought-leadership and demonstrating expertise are how you build trust and attract new clients. Investing in UX (the art of making your website and entire sales process user-focused and easier for them to get what they want) has a huge ROI.

B2B 60