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Sustainable Aviation: Emerging Trends and Opportunities

Tom Spencer

Figure 1 : Innovations from NASA will help the US meet its sustainable aviation goals. While electric vehicles are already replacing conventional automobiles, no electric aircraft is ready for large scale commercial production that can usher in a sustainable revolution in aerospace. Aerospace is one of the fastest growing markets.

Trends 88
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Customer intent is a treasure trove of actionable data hiding in plain sight

1 to 1

Detecting and understanding customer intent can give brands clarity into what a customer is trying to do beyond what they are saying or clicking on, whether it’s an upsell opportunity, a chance to deepen the customer relationship, increase customer retention, enhance a product or service, or something else.

Data 29
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How Companies, Governments, and Nonprofits Can Create Social Change Together

Harvard Business

Customers overwhelmingly prefer products tied to a social cause. Developed alongside business magnate Nandan Nilekani, “ the biggest social project on the planet ” relies on community-operated Common Service Centers (CSCs) and local entrepreneurs to deliver programs and share in the profits.

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Selling Products Is Good. Selling Projects Can Be Even Better

Harvard Business

In the beginning companies sold products. A focus on products means a focus on selling running shoes. Selling products limits the revenues you can make from clients: Unless you are innovating and continually updating your product offering, customer attrition tends to be high, and incentivizing repurchases can be hard.

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How Multinationals Should Be Planning for Brexit

Harvard Business

If the supplier had used its 2016–2017 sales data, which showed greater demand for its products as a result of the boom in UK tourism, to predict future results and set next year’s strategy, it may have overestimated future performance and ended up with too much inventory, higher costs, and pressure to discount heavily to move product.