Remove Culture Remove Marketing Remove Retail Remove ROI
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Consultants in Website Improvements for Retail Brands

Business Consulting Agency

In the digital age, a strong online presence is essential for retail brands to thrive and succeed. Understanding Digital Business Consultants Digital business consultants are experts in digital strategy, technology solutions, and online marketing.

Retail 83
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What Creativity in Marketing Looks Like Today

Harvard Business

What makes marketing creative? Is a creative marketer more artist or entrepreneur? Historically, the term “marketing creative” has been associated with the words and pictures that go into ad campaigns. But marketing, like other corporate functions, has become more complex and rigorous.

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Why Companies Are Creating Their Own Coworking Spaces

Harvard Business

In Grand Rapids, Michigan, for instance, Grid70 houses design, business innovation, and product development teams from a grocery chain, shoe retailer, and consumer goods manufacturer — no coding required. ” The role of community managers in fostering this culture can’t be overstated. The latter is crucial.

Company 32
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To Grow Your Business Abroad, Partner with Local Influencers

Harvard Business

When companies expand into foreign markets, they need to gain the trust of local business partners and prospective customers in order to succeed. Both of these approaches, however, are time-intensive, requiring executives to spend weeks or months in foreign markets. William Andrew/Getty Images.

B2B 31
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To Reduce Complexity in Your Company, Start with Pen and Paper

Harvard Business

I’m told that at one point the management-through-presentation culture of the company was so extensive that they were actually investigated by 3M for potentially re-selling the huge volumes of acetates used in those days to make slides for overhead projectors! Eliminate bureaucracy. Rediscover the mission.

Company 28
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Is Your Marketing in the Right Place but at the Wrong Time? - SPONSOR CONTENT FROM GOOGLE

Harvard Business

Time is running out on personalized marketing as a means of continually raising the return on investment of campaigns. And the technology now exists for marketers to test with high confidence when to communicate and in what order — and to do so in near real time. How Leading Marketers Get Time on Their Side.