Consulting Matters

FEBRUARY 10, 2022

Initially, I wanted to interview Jared because he has done a fantastic job carving out a unique position in the market as a specialized futurist. He has expertise that few consultants possess and creates amazing content, especially videos, that attract his ideal client.

Intellectual Property 156

Intellectual Property How To Video Interviews 156

Consulting Matters

JANUARY 13, 2018

Content marketing is essential for consultants because we are in the knowledge business. You can uncover this information informally or you can do interviews or a survey with those who represent your ideal client. YouTube is the second largest search engine after Google so videos can play a key role in attracting your future clients.

Marketing 202

Marketing Consulting Intellectual Property eBook 202

Consulting Matters

AUGUST 15, 2019

Interview with Rachelle Stone. I’m super excited to have an opportunity to interview Rachelle Stone, one of my favorite Consultant Institute members, almost graduate. What made you decide to leave your corporate job and start your own consulting business? You are a consultant that also coaches.

Interviews 180

Interviews How To Meeting Industry 180

CaseInterview.com

DECEMBER 11, 2019

In business, and especially in consulting, anytime there is a miscommunication, assume it is your fault. In other words, as a consultant and a teacher, if you misunderstood something I said or wrote, I assume I messed up somehow. you just stated the reason why consultants will never be successful artists!

Case Interview 64

Case Interview How To Interviews McKinsey 64

Tsavo Neal

JANUARY 20, 2022

“What are examples of some of the best consultant websites?” ” “Why does an independent consultant need a website?” ” As a specialist in design, copywriting, and marketing for consultants, I’m biased. I believe every consultant should have a website. My site has a lot of videos.

Consulting 167

Consulting Case Study Case Studies Media 167

Tsavo Neal

JANUARY 25, 2018

Consulting lead generation isn’t easy, especially when done online. Now, B2B decision makers are actively looking for consultants online, and your digital presence can be a huge part of how you generate new conversations with buyers. Learn a framework for discovering which method is best for your consulting business.

Consulting 68

Consulting Advertising Case Interview Conference 68

Chad Barr

NOVEMBER 3, 2021

The argument I hear is that some feel they may be giving away their intellectual property and diluting their value. To which I respond, “you haven’t dug deep enough to further uncover your intellectual property.” Many have consumed this content and comment of its value to them.

Intellectual Property 52

Intellectual Property eBook Case Interview Course 52