The Source
MAY 17, 2021
Most large firms now have some kind of digital customer experience offering, and if you look through the thought leadership output of any given firm, you’ll find no shortage of content designed to prove to clients that the firm in question has a thorough understanding of what the customer of tomorrow will look like and how they’ll want to shop.
Consulting Matters
AUGUST 26, 2021
Consultants are focused on enhancing leadership AND organizational capacity. On the other hand, coaches are focused on the leaders themselves and helping them improve their personal and leadership effectiveness. The Difference Between B2B and B2C Business Models.
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Consulting Matters
SEPTEMBER 7, 2021
Have you switched up your career from leadership to consulting and coaching? During our chat, I tell J that he needs to identify whether he is a B2B or B2C consultant or coach - this will determine how he positions himself and answers the dreaded "What do you do?" Do you wish you had a ready response to the "What do you?"
Consulting Matters
AUGUST 26, 2021
Consultants are focused on enhancing leadership AND organizational capacity. On the other hand, coaches are focused on the leaders themselves and helping them improve their personal and leadership effectiveness. The Difference Between B2B and B2C Business Models.
Makarios Consulting
AUGUST 3, 2022
If you are in the B2C space, you may not have personal relationships with your customers. Ideas may include marketing initiatives, personal networking, social media, thought leadership, new offerings, and more. If that is the case, carefully study the data you have with regard to the buying trends of your target customer set.
Makarios Consulting
AUGUST 3, 2022
If you are in the B2C space, you may not have personal relationships with your customers. Ideas may include marketing initiatives, personal networking, social media, thought leadership, new offerings, and more. If that is the case, carefully study the data you have with regard to the buying trends of your target customer set.
Harvard Business
AUGUST 4, 2017
“One of the most attractive aspects of returning was that the company had grown considerably while retaining most of the same senior leadership team I was familiar with,” she says. She managed crisis communications, ran PR for big national brands, and worked in B2B and B2C. “Suddenly, the timing was right.”
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