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7 Key Decisions for Starting Your Consulting or Coaching Business Right

Consulting Matters

Consultants are focused on enhancing leadership AND organizational capacity. On the other hand, coaches are focused on the leaders themselves and helping them improve their personal and leadership effectiveness. The Difference Between B2B and B2C Business Models.

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How to Create a "What I Do" Statement That Impresses Potential Clients [On-Air Coaching with J. Kyle Howard]

Consulting Matters

Have you switched up your career from leadership to consulting and coaching? Kyle is a former CIO turned consultant, and one of the big things that held him back from launching his business and marketing was not having a straightforward way to express what he does. Do you wish you had a ready response to the "What do you?"

B2C 156
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7 Key Decisions for Starting Your Consulting or Coaching Business Right

Consulting Matters

Consultants are focused on enhancing leadership AND organizational capacity. On the other hand, coaches are focused on the leaders themselves and helping them improve their personal and leadership effectiveness. The Difference Between B2B and B2C Business Models.

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Five Ways to Position Your Business to Weather Recession

Makarios Consulting

If you are in the B2C space, you may not have personal relationships with your customers. Fourth, look for opportunities to broaden your reach within your target market. This is not about changing the definition of your target market; it is about asking if there is a way to reach more of your ideal set of customers.

B2B 76
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Five Ways to Position Your Business to Weather Recession

Makarios Consulting

If you are in the B2C space, you may not have personal relationships with your customers. Fourth, look for opportunities to broaden your reach within your target market. This is not about changing the definition of your target market; it is about asking if there is a way to reach more of your ideal set of customers.

B2B 52
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What to Do When You’re Returning to a Company You Used to Work For

Harvard Business

The increasing acceptance of boomerang employees is partly due to the “tight job market,” according to Michael Watkins, chair of Genesis Advisers , professor at IMD , and author of The First 90 Days. After she left, Bridget worked in several other marketing firms. What the Experts Say. And she did.

Company 52
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What It Takes to Become a Great Product Manager

Harvard Business

Performing market assessments. Managing tight deadlines, revenue targets, market demands, prioritization conflicts, and resource constraints all at once is not for the faint of heart. So, what should you consider if you’re thinking of pursuing a PM role? Running design sprints. Feature prioritization and roadmap planning.