B2C Culture Marketing Operations 
Harmonious Workplaces
DECEMBER 27, 2023
Retained search firms and recruiters play a crucial role in attracting and retaining human capital in organizations across cultures (Allen & Vardaman, 2017). However, I have found that the best results came from working with highly motivated, strongly competent, and extremely ethical recruiters who own and operate small businesses.
Harvard Business
DECEMBER 15, 2017
Already a large domestic market, Frontier Strategy Group’s estimates suggest the country will average growth rates between 7.4% However, India remains a difficult market for multinational firms to enter. India is a large, fragmented, and heterogeneous market. Cultural variations are important.
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Harvard Business
FEBRUARY 5, 2018
Practically every organization today has a set of core values that ideally function as the “operating instructions” of the company. Several words always come up in practically every discussion, no matter if the company is a large enterprise or a small business, B2B or a B2C, product or service, new or established.
Harvard Business
DECEMBER 13, 2017
Performing market assessments. Managing tight deadlines, revenue targets, market demands, prioritization conflicts, and resource constraints all at once is not for the faint of heart. So, what should you consider if you’re thinking of pursuing a PM role? Running design sprints. Feature prioritization and roadmap planning.
Harvard Business
DECEMBER 18, 2017
In the age before the digital revolution, marketers used to tell customers about a product and then work through a traditional step-by-step purchase funnel. Collective fandom means forming a tribe with shared cultural norms, language, and hierarchy. Real Madrid: winning the hearts and minds of 500 million dedicated fans.
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