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Customer Experience Design Lessons From B2C & B2B Award Winners

1 to 1

B2C financial services provider Ally Bank and B2B professional services firm PwC Australia took home top honors in the design category of Forrester''s first annual Outside In Awards.

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An Overview of Business Development Consulting

Tom Spencer

Business development consultants can work with both B2B and B2C businesses, and provide a wide range of services including data analytics over operations and financials, business design , marketing strategies, digital innovation, business model design , and organisational systems.

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Sometimes “Small Data” Is Enough to Create Smart Products

Harvard Business

With the USPS facing harsh financial challenges in recent years, the impact of this automation is immeasurable. These are amazing technologies with great promise for any level of executive in any B2C or B2B company. By linking this technology with a relatively small and finite data set of U.S.

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Doing Business in India Requires a Mobile-First Strategy

Harvard Business

This move creates myriad opportunities in India’s financial services industry. The short-term crisis caused by demonetization further opens the door for new players to provide niche financial services. There is also a mega opportunity in the cyber security sector.

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The Social Cost of Bad Online Marketing

Harvard Business

In the B2B world, it’s all about lead generation: getting people to hand over their email addresses and phone numbers so that you can spam and telemarket them into submission, where “submission” means actually buying your product. Today’s standard marketing playbook looks a lot like what Lyons describes in his book.