How to Find the Exact Words that Attract Your Clients (and Gets them Excited to Work with You)
Consulting Matters
MARCH 3, 2021
Here are some of the sticky phrases we got through her "voice of the customer" research process: If you are interested in organizational change and have been around the block once or twice, you may have found yourself a bit disenfranchised or frustrated by the flavor of the month attempts at "change." Yes, emotions.
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