CaseInterview.com
MARCH 17, 2020
The need for effective leadership is especially acute during a major crisis. My guidance has usually been in the context of a client seeing major drops in sales, engaging in layoffs, and redirecting the team in a productive direction (as opposed to being paralyzed by fear or working on their resumes). Coronavirus Crisis Leadership.
Granite Leadership Strategies
NOVEMBER 22, 2023
Consider the typical scenario: You advertise on a job posting site, a job search engine, or a social media site where candidates may search for open positions. You receive a slew of resumes or applications. Out of all those resumes, you only find a few candidates you want to call for an interview.
This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.
Tsavo Neal
JULY 14, 2020
Today even pages with hundreds of thousands of followers struggle to get any engagement at all without paying for advertising. Your website is your resume, your business card, your store, your directory, and your personal magazine. My personal website is also my resume — anyone can Google my name and learn what I do.
CaseInterview.com
MARCH 26, 2019
The PARADE Method (tm) is an approach to answering resume-oriented job interview questions. It can be used by candidates to prepare concise and powerful answers to commonly asked consulting resume questions. The leadership team was hesitant, as they were concerned about losing control of the group.
Tsavo Neal
OCTOBER 9, 2020
Marketing Gravity: 2 Steps: Create thought-leadership, intellectual property, case studies, articles, videos, courses, etc — that provide values to your potential clients. If you want to generate more B2B leads through LinkedIn, don’t structure and write it like a resume. So, you want to structure and write it like an advertisement.
Tsavo Neal
JANUARY 25, 2018
Online Advertising. Online Advertising. LinkedIn advertising. You’re sharing your thought-leadership (content marketing) with your exact audience (senior people and decision makers) in a publication that already has the social proof and brand to establish trust. –Cal Friesen, Thought Leadership Resources.
Management Consulted
NOVEMBER 2, 2015
.” Explaining the tag line in a company statement, KPMG marketing officer Tim Pearson said, “The emphasis on clarity – not simply knowledge management or insight – in our brand advertising campaign strongly differentiates KPMG in the increasingly crowded business advisory arena and articulates KPMG’s business strategy.”
Expert insights. Personalized for you.
88 
Let's personalize your content