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B2B Salespeople Need to Act More Like Travel Agents

Harvard Business

Consider what’s happened with travel: With the explosion of internet travel sites in the 2000s, consumers took charge of their own travel, and travel agencies hemorrhaged business. According to the travel and leisure marketing firm MMGY, the use of travel agents increased by 50% from 2014 to 2015.

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Attended vs. Unattended RPA: It Doesn’t Need to be an Either-Or

1 to 1

Robotic process automation, or RPA, which uses automated tools and software to complete repetitive and simple manual tasks, is quickly gaining popularity in both front and back offices. And deployment of RPA software “bots” typically has minimal, if any, disruption to organizations. Streamlining Efficiency.

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Consultant Ninja: Another One Bites the Dust: Management.

Consultant Ninja

The travel, the uncertainty about work, the lack of control over your career, the sacrifice of your personal life, the eating out 4 days a week on an expense account, the distance from actually seeing something done, the relentless pressure to get promoted or be fired. Joel on Software. all of it just wrecks peoples lives.

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Inside the Minds of Your Prospects: 37 Critical Digital Marketing Statistics for Consultants

Tsavo Neal

Using graphic design software doesn’t to make you a graphic designer. They come for the content or the service, like booking air travel. Investing in UX (the art of making your website and entire sales process user-focused and easier for them to get what they want) has a huge ROI. Source: Usability Geek.

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64 Proven Ways Consultants Can Generate Leads Online (Consulting Lead Generation)

Tsavo Neal

ROI calculator. The best thing about sending your leads a mini-course through your email marketing software is that you can encourage them to respond and start a dialogue. What’s great about speaking at a web conference is that you don’t have to travel — and neither does your audience. ROI Calculator.