Harvard Business

MARCH 7, 2017

As we describe in our recent HBR article, “The New Sales Imperative,” the torrents of information, expanding array of options, and growing size and diversity of purchasing groups are leading to a kind of purchase paralysis: Customers are taking longer than ever to make purchases, and abandoning them more often. Related Video.

B2B 31

B2B Travel Benchmarking Sales 31

Martinka Consulting

OCTOBER 27, 2017

Regular readers of this newsletter, and viewers of my video podcasts, know my feelings about projections in the buy-sell world, I feel they’re useless. A well-run company rated a 5 out of six (a 20% ROI) is now an 8.33 (same rating percentage but now a 12% ROI). Using comparable sales of much larger firms will distort the value.

ROI 40

ROI Cash Flow Methodologies Small Business 40

Tsavo Neal

AUGUST 24, 2017

Inspiration is the primary role of our website, our brochure, our sales collateral and our in-person portfolio review. The case study makes specific reference to increases in sales, ROI, and revenue growth. If you have video case studies, even better. They show him what others have done. Matt Olpinksi .

Case Study 60

Case Study Case Studies Study Consulting 60

Tsavo Neal

JANUARY 25, 2018

Watch the 2 minute video above to learn how to use this list of consulting lead generation methods effectively!). Creating a video course. Video presentations. ROI calculator. Jon Jantsch, Duct Tape Marketing. ? ?. Writing for mainstream press. Guest posting. Sponsorships. List posting. Content upgrades. Live Q & As.

Consulting 68

Consulting Advertising Case Interview Conference 68

Tsavo Neal

APRIL 27, 2017

If a client is referred to you, they’re going to check out your website first. So, I beg you, don’t design your own sales materials. Many sales are won and lost by simply by how you graphically represent yourself.” Email marketing has an average ROI of 3800%. ” -Drew Eric Whitman, CA$HVERTISING.

B2B 60

B2B Marketing Consulting Advertising 60