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How Blockchain Can Help Marketers Build Better Relationships with Their Customers

Harvard Business

Blockchain has important implications for marketing and advertising. But according to The CMO Survey , only 8% of firms rate the use of blockchain in marketing as moderately or very important. This combination creates a natural barrier to entry and has likely caused marketers to take a “wait and see” approach.

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A Study of Hospitals Found That Outsider CEOs Make Their Organizations More Productive in the Long Run

Harvard Business

Inside candidates, often groomed by their predecessors, bring firm-, market-, and industry-specific knowledge that outsiders might take years to acquire. Prior studies have two common methodological limitations. But if a new CEO must be found, then recruiters may want to look outside rather than in. Both have advantages.

Study 28
Insiders

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What the Best Transformational Leaders Do

Harvard Business

In a study of S&P 500 and Global 500 firms, our team found that those leading the most successful transformations, creating new offerings and business models to push into new growth markets, share common characteristics and strategies. We then narrowed the list to 18 finalists using three sets of metrics: New growth.

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Why Companies Are Creating Their Own Coworking Spaces

Harvard Business

Innovation is the goal at other campsites, where diverse stakeholders are assembled with specific tasks and equipped with special facilities and methodologies (say, design thinking) to achieve them. Some eschew metrics altogether, gambling they will learn as they go when it comes to measuring what’s important.

Company 32
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Positioning Yourself As The Expert — How To Develop A Consulting Voice That Clients Will Listen To with Ron Carucci: Podcast #21

Consulting Success

What kind of metric do you use to measure that in terms of compensation based on great client work? I think their recruiters love that because it’s an annuity for them. Many consulting firms spend time writing about their methodologies or writing about their own case studies to self-promote. It’s very aggressive.

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The Most Attractive Cities to Move to for Work

Harvard Business

Despite the current political headwinds blowing against globalization, companies continue to recruit talent from around the world and talented people continue to want overseas work experience. These metrics are combined and weighted to result in a score that allows a comparison of the living conditions between cities. Cat Yu for HBR.

Metrics 45