Harvard Business

OCTOBER 1, 2018

Blockchain has important implications for marketing and advertising. But according to The CMO Survey , only 8% of firms rate the use of blockchain in marketing as moderately or very important. This combination creates a natural barrier to entry and has likely caused marketers to take a “wait and see” approach.

Marketing 33

Marketing Advertising Media Video 33

CaseInterview.com

DECEMBER 4, 2019

When I first started recruiting for consulting jobs, an interviewer at Bain shared a story (arguably a legend at this point) about how Bain (or it might have been McKinsey) was asked to advise Motorola on whether or not they should enter the mobile phone market. But what happens in smaller markets or with smaller clients?

McKinsey 75

McKinsey Case Interview Bain Data 75

Harvard Business

FEBRUARY 15, 2018

drop in stock price) from the spillover effects of Nvidia’s breach, controlling for overall market effects. increase in stock prices) on the event day due to competitive effects, again controlling for overall market effects. Its rival Advanced Micro Devices (AMD) lost about $48 million on the event day (-1.4%

Policies 32

Policies Research Company Data 32

Consulting Success

JANUARY 29, 2018

I think their recruiters love that because it’s an annuity for them. Many consulting firms spend time writing about their methodologies or writing about their own case studies to self-promote. It’s a very crowded market out there. That’s been okay. We thought, “Surely, we can do better. That was my big problem.

Development 189

Development Consulting How To Case Interview 189

Management Consulted

OCTOBER 3, 2012

market for latex condoms. Recently, Mayer Laboratories sued Church and Dwight, Trojan’s parent company, for illegally monopolizing the market. It requires a broad knowledge and a high-level, big-picture understanding of the company and its markets. My group chose to examine the U.S.

Consulting 204

Consulting Case Interview Interviews Engineering 204

Management Consulted

NOVEMBER 6, 2016

Today’s emphasis is on ZS Associates (pronounced Zee S in the USA) – a premier boutique firm focused on sales force and marketing optimization. Founded in 1983 by Kellogg School of Management marketing professors Andris A. The firm is a strong niche player, distinguished in its speciality of sales and marketing consulting.

Case Interview 100

Case Interview Interviews Sales Pharmaceuticals 100