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How to Build a Better Sales Playbook

LSA Global

What Is a Sales Playbook? Like a playbook in sports that plans for the most frequent and most important in-game situations, a sales playbook is a unique collection of sales scenarios, strategies, plans, tactics, and tools to help a sales team consistently win when the stakes are high. Sales Strategy.

Sales 28
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The Business Plan Is Alive And Well But It May Not Be What You Think

Steve Shu Consulting

See a popular post of mine, “ In Consulting The Process Is An Essential Part Of The Deliverable “ Business plan as a sales document - This situation is particularly appropriate for fund raising (e.g., angels, VCs). technology feasibility, commercial feasibility, ramp-up). for government grants).

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5 Ways to Help Employees Keep Up with Digital Transformation

Harvard Business

Unilever has acquired Dollar Shave Club , a young startup, for $1 billion in a move to introduce a new model of subscription sales. One of Rochet’s first tasks was to create a leadership development program that equipped executives with the knowledge, mindset, and ways of working the company would need to grow in the digital age.

Media 44
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Profit Leakage Calculator: Diagnose How Much Profit a Business is Losing

ConsultX

History of the Profit Leakage Calculator ConsultX has developed its own Profit Leakage Calculator as a diagnostic tool to discover the areas of a business that are draining the most profit. Calculation The Profit Leakage Calculator processes the financial and Business Analysis information based on a highly developed algorithm.

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Consultant Marketing Juggernaut

Jerry Fletcher

Blog and Newslog development to include recording and editing audio and video components and uploading them to Vimeo and YouTube Books, for example one for entrepreneurs on how to use speaking to build a business Speaking professionally requires a great deal of sales activity. See Jerry’s new speaker demo reel. And so it goes.

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Inside the Minds of Your Prospects: 37 Critical Digital Marketing Statistics for Consultants

Tsavo Neal

Instead of dumping a bunch of numbers on you, I have included expert insights and actionable strategies witch each statistic so that you can make use of them. Ar you looking to get more out of your digital marketing strategy? 81% of management consulting firms list attracting & developing new business as their #1 challenge.

B2B 60
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The Social Cost of Bad Online Marketing

Harvard Business

Despite taking the faux-curmudgeonly attitude of an anthropologist exploring the strange world of business dudes — is a sales funnel really that much of a novelty? Dan Lyons’s book Disrupted is an often-delightful tour through startup culture, based on the author’s experience working at online marketing firm HubSpot.