Consulting Matters
AUGUST 12, 2020
What I want to go over in this quick video is how do you set up an offer that converts? I also want to talk about the difference between B2C offers and B2B offers. A B2C business is when the actual buyer is an individual, and you need to think about your offers differently. Here's the difference with the B2C business.
Consulting Matters
SEPTEMBER 7, 2021
During our chat, I tell J that he needs to identify whether he is a B2B or B2C consultant or coach - this will determine how he positions himself and answers the dreaded "What do you do?" Related Blog, Video or Podcast Episodes: How to Confidently Articulate the Value of What You Do. Connect on social: YouTube: [link].
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1 to 1
AUGUST 30, 2021
Revenue intelligence Revenue intelligence is a dynamic, developing category, using technology to “capture engagement activity between buyers and sellers and automatically upload that data to CRM systems,” Forrester writes. There is also great potential for user-generated videos among sales teams and other internal groups.
Harvard Business
SEPTEMBER 25, 2018
They spend their days developing new content — videos, photos, blog posts, and podcasts — and engaging their followers. Headquarters has more resources to dedicate to developing best practices for identifying influencers, defining specific methods and goals for influencer collaborations, and tracking ROI.
Harvard Business
MAY 25, 2018
Personalization is by no means a new concept, but GDPR is forcing both B2C and B2B marketers to truly embrace individualized communication that is tailored to customers’ unique interests if they wish to retain customer data. If they see relevant offerings being delivered to them, they’re more likely to stay engaged with the brand.
Harvard Business
DECEMBER 23, 2016
Education : The use of mobile video technology in education and skill building for the millions of India’s youth is another bottom-up revolution in making. Two-way video on a 4G platform will enable urban patients to avoid traffic and rural patients to consult remote specialists while making providers more productive with their time.
Harvard Business
DECEMBER 18, 2017
Over the course of several months, a digital platform was developed that could capture every fan interaction (whether a mobile check-in at the stadium, a profile update on the website, or a merchandise purchase online), deliver targeted promotional campaigns, and collect club mentions and other data from social media.
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