Strategic Planning and Management Insights

MARCH 6, 2023

For instance, in Marketing, data is being used to calculate ROI on marketing campaigns, or come up with new pricing strategies based on A/B testing of campaigns which helps marketing and managers bring in more revenue, and stay ahead of the competition. However, it's crucial to have a consistent and efficient method for tracking progress.

Report 98

Report Data Strategy Strategy 98

Harvard Business

AUGUST 30, 2018

Driving digital transformation really means driving rapid, efficient, and high-ROI responses to those changes. Standard agile approaches like Scrum and SAFe work pretty well for that. In the past couple of years, IBM Global Technology Services undertook its own agile transformation. Download this podcast.

Agile 28

Agile Enterprise Software Banking 28

Asamby Consulting

MAY 4, 2022

In early 2022, we conducted retrospectives for past client work (as you do in an agile team), and we've also found this pattern. But they need to be intentional, planned, prepared, and well-facilitated in advance in order to make them as efficient as possible. We work mainly with remote only or hybrid businesses.

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Meeting Tools Survey Productivity 52

Harvard Business

OCTOBER 3, 2018

As an example, the CEO had been discussing the importance of driving more agile decision making. We’re working on a model for the ROI of a technology dollar, versus a marketing dollar, versus a sales dollar, so we can make trade-off decisions. Now, almost every project requires defined financial deliverables.

Advertising 28

Advertising Agile Marketing Meeting 28

Comatch

JANUARY 25, 2023

Digital transformation projects have the potential to tap into powerful growth opportunities by bringing new technologies, tools, and processes that enhance operational efficiency and agility. This iterative approach enhances project agility and significantly reduces the chances of project failure.

How To 52

How To Agile ROI Tools 52