2020 Industry Intellectual Property Leadership 
Tsavo Neal
SEPTEMBER 4, 2020
Personal branding is the conscious and intentional effort to create and influence public perception of an individual by positioning them as an authority in their industry, elevating their credibility, and differentiating themselves from the competition, to ultimately advance their career, increase their circle of influence, and have a larger impact.
Tsavo Neal
OCTOBER 9, 2020
Marketing Gravity: 2 Steps: Create thought-leadership, intellectual property, case studies, articles, videos, courses, etc — that provide values to your potential clients. Offer your service for a specific industry. Just by adding the industry that I serve, I stand out among the hundreds of companies that offer websites.
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Tsavo Neal
JULY 14, 2020
There’s a pretty good reason for that: it’s where most personal brands—whether you’re talking about fitness influencers or even, in many cases, consultants in the professional services industry—have initial success attracting an audience. as a way to: a) Explore interests outside of the coworking industry. But social media is fragile.
Tsavo Neal
MAY 29, 2020
Experts are experts because of their thought-leadership (articles, whitepapers, speaking, courses, intellectual property, etc). When you publish your thought-leadership (combined with specialization), you’ll attain expert status much more quickly. What industry are they in? It’s our #1 source of leads!
Harvard Business
NOVEMBER 16, 2016
Globally, these are industries where the state is often the sole or dominant customer. From 2010 to 2015, the number of patent applications filed with the State Intellectual Property Office tripled from 300,000 to over 900,000. million by 2020. Total investment in R&D (as a proportion of GDP) grew from 0.9%
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