The Fearless Marketer
OCTOBER 14, 2019
The majority of clients who have come to me over the years want to know how to get more clients faster. And they’re often looking for a “silver bullet” that will draw new clients to them magically. The closest thing I know to a silver bullet is a marketing campaign. When I look back to all my marketing successes over the past 35 years, they were all based on step-by-step campaigns.
Tsavo Neal
OCTOBER 14, 2019
This post is a guest post from Jake Jorgovan, founder of Content Allies and author of The Consultant’s Path to Thought Leadership. “What’s the purpose of creating content?”. Depending on who you ask, you’ll get a variety of answers. Many would say content is all about increasing SEO and boosting your Google rankings. Though this seems like a tangible goal of content, it’s only 20% of the equation.
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Johanna Rothman
OCTOBER 14, 2019
You've got an impossible project. You have no flexibility. The project is a fixed-price, fixed-scope, fixed-date project. And, you have a specific team to do the work. (There are other impossible projects. Such as when you have a collection of people who multitask among several projects.). Can an agile approach save these projects? No. An agile approach might help you see what's happening.
Henry DeVries
OCTOBER 14, 2019
We all get 24 hours in a day and 168 hours in a week. How do you spend those hours to get the most done?
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Mastering data visualization in PowerPoint will help accelerate your career because it positions you as someone who can present data that drives business decisions forward. think-cell's PowerPoint Best Practices eBook was created specifically for professionals aiming to master the art and science of data-driven storytelling. What’s inside: Practical Insights: Uncover valuable tips for crafting engaging and persuasive presentations.
Harvard Business
OCTOBER 14, 2019
Talking with colleagues about how much we earn can help us figure out if we’re being paid fairly, but sharing those numbers is stressful. With the help of experts, we discuss the tricky practicalities of salary disclosure and what to do with that sensitive information once we’ve got it. Guests: Zoë Cullen, Gaby Dunn, and Amelia Ransom.
Management Consulting Connection brings together the best content for management consulting professionals from the widest variety of industry thought leaders.
The Source
OCTOBER 14, 2019
When we think of Grant Thornton relative to the Big Four, we naturally focus on external audit, where the Big Four have a stranglehold on the market. Only a handful of large listed companies in the US and UK are audited by firms outside the Big Four, and such are the barriers to entry that Grant Thornton UK announced in 2018 that it would no longer even pitch for audit work with FTSE350 clients.
Alan Weiss
OCTOBER 14, 2019
Does any political debate ever change anyone’s mind? If you want your prospects to change their minds and become your clients, explain dramatically to them why it’s in their best interests to do so. Too many sales are based on what’s good for the seller (more business, more money) and not the buyer. But this is “The Age of the Buyer,” so you’d better be able to explain why your buyers’ conditions are improved by investing in you.
Harvard Business
OCTOBER 14, 2019
Being the “only” in the workplace — the only woman, the only person of color, the only one openly suffering from a mental or physical illness — can contribute to existing mental health issues. At the same time, bringing your whole self to work — even when you are an “only” and might be the only person struggling with clinical depression or anxiety — can be a huge strength in the business world.
Seth Godin Blog
OCTOBER 14, 2019
Large organizations seek to decrease variability. Starbucks wants the very best latte you buy from them to be exactly the same as the worst one. If you define a spec and work hard to meet it, you can make it so that most things are within a reasonable distance of that spec. Which means that most of what you make is average. If an entire industry is busy seeking to meet that average, we can define that work as mediocre.
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Marketing technology is essential for B2B marketers to stay competitive in a rapidly changing digital landscape — and with 53% of marketers experiencing legacy technology issues and limitations, they’re researching innovations to expand and refine their technology stacks. To help practitioners keep up with the rapidly evolving martech landscape, this special report will discuss: How practitioners are integrating technologies and systems to encourage information-sharing between departments and pr
Harvard Business
OCTOBER 14, 2019
The questions that boards, managers, and shareholders should be asking.
Consulting Success
OCTOBER 14, 2019
Consulting is a significant and growing business in this day and age. Founder and CEO of Barnes Sales Institute, Cynthia Barnes shares her experience in sales and how her consulting firm specializes in the principal issues and enhances the success of women in sales. Helping you land and keep your consulting clients, she discusses the. How To Land And Keep Long-Term Consulting Clients With Cynthia Barnes: Podcast #110 is a post from: Consulting Success.
Harvard Business
OCTOBER 14, 2019
Why is the routine exchange of patient information still so difficult?
Harvard Business
OCTOBER 14, 2019
Students learn better when learning is tailored to them.
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Savings Consultants are needed in today’s market more than ever. With an increase in expenses, businesses are looking for opportunities to save. Often unknown to businesses are savings in expense reduction, specialized tax savings, specialized savings including medical underpayments, health benefits cost reduction, zero cost processing, and more. Blue Coast Savings, with over 20 years in business, assists Savings Consultants in helping these companies move toward more profitable businesses.
Harvard Business
OCTOBER 14, 2019
Ten steps for demonstrating your value.
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