Fri.Nov 17, 2023

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A/B Testing: Unveiling the Power of Data-Driven Decisions

Tom Spencer

In the ever-evolving world of software development companies strive to deliver the best possible user experience to ensure that products meet the needs and expectations of customers. One of the most valuable tools that businesses can employ to reliably satisfy customer needs is A/B testing. A/B testing, also known as split testing, is a powerful […] The post A/B Testing: Unveiling the Power of Data-Driven Decisions first appeared on Tom Spencer.

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Research: How Women Improve Decision-Making on Boards

Harvard Business

This article reports on a study of women and men directors at more than 200 publicly traded companies on the major stock exchanges in the U.S. and Europe. The results provide key insights on how the presence of women influences boards. First, it turns out that women directors come to board meetings well-prepared and concerned with accountability. Second, women are not shy about acknowledging when they don’t know something, are more willing to ask in-depth questions, and seek to get things on the

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Breaking Into Consulting from a Non-Traditional Background

Tom Spencer

Traditionally, consultants come from backgrounds in finance, strategy, economics, or business management. Top firms tend to recruit graduates from target business schools, and the industry is notoriously quantitative and analytical. Fortunately, there’s growing recognition that individuals from different backgrounds can offer a unique perspective coupled with logical thinking.

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Use GenAI to Uncover New Insights into Your Competitors

Harvard Business

Companies have a growing problem of information overload regarding markets and competitors, which often prevents the C-suite from making the best decisions available given the data at its disposal. While generative AI is often pitched as a way to create new content (information in, message out), it can work just as well — or depending on the application, even better — in reverse (message in, information out).

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PowerPoint Best Practices for Creating Stellar Presentations

Mastering data visualization in PowerPoint will help accelerate your career because it positions you as someone who can present data that drives business decisions forward. think-cell's PowerPoint Best Practices eBook was created specifically for professionals aiming to master the art and science of data-driven storytelling. What’s inside: Practical Insights: Uncover valuable tips for crafting engaging and persuasive presentations.

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Does Your Team Hoard Information?

Harmonious Workplaces

Transparency and knowledge-sharing support organizational success. Why allow stinginess? When auditing a sales report, the CRM manager notices the report omits contact information for many company accounts. The sales manager states that he doesn’t trust the other salespeople to not “steal his contacts,” so he does not report contact information, communications, or other data pertaining to his deals.

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How to Succeed as a Management Consultant

The Consultants Peer Group

Yesterday I was a presenter on a national Zoom ‘webinar’ on the ‘High Cost of Ethics Lapses’ in the management consulting profession. I was presenting on several of the very high profile, high-cost lapses that have hit the media. They are ugly and unfortunately define the costs associated with inappropriate behavior in consulting, which not only damages their reputations but smears all consultants.

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Is Your Hospitality Business Ready for a Robot?

Harvard Business

As more businesses in the hospitality industry consider robots as a solution to a thinned frontline service workforce, owners and operators must recognize that their investment in a service robot extends beyond the hardware and software. It may require targeted training, small architectural and design improvements to the physical space, an assessment of organizational and managerial readiness, or all of the above.

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Who’s got the camera?

Seth Godin Blog

For years, I’ve been using this picture of Neil Armstrong when I tell the story of meeting him and hearing his talk at one of his last public appearances: I wasn’t there when this photo was taken, so I relied on a Google image search to find it: I compounded Google’s error. Sorry, Buzz. Neil had the camera. The photos of him on the moon were taken by a long selfie stick on the LEM.

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4 Actions HR Leaders Can Take to Harness the Potential of AI - SPONSOR CONTENT FROM IBM

Harvard Business

Sponsor Content from IBM.

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How to Stay Competitive in the Evolving State of Martech

Marketing technology is essential for B2B marketers to stay competitive in a rapidly changing digital landscape — and with 53% of marketers experiencing legacy technology issues and limitations, they’re researching innovations to expand and refine their technology stacks. To help practitioners keep up with the rapidly evolving martech landscape, this special report will discuss: How practitioners are integrating technologies and systems to encourage information-sharing between departments and pr

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Understanding Legal Business Entities in the US

Business Consulting Agency

Establishing a business in the United States requires careful consideration of various legal business structures, each offering distinct advantages and implications for entrepreneurs. Selecting the appropriate business entity is crucial, as it impacts taxation, liability, management structure, and operational flexibility. Here’s an overview of the different legal business entities available in the US, along with their pros, cons, suitability, and associated considerations to help entrepren