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How to Write a White Paper That Wins Consulting Projects, with Gordon Graham: Podcast #4

Consulting Success

Set yourself apart in the consulting business by highlighting your specialty through customer stories and white papers. Description: There are few people that can consider themselves as great an expert on white papers as Gordon Graham. He’s interviewed over 200 C-level executives and written over 170 white papers.

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Case Study: Should an Algorithm Tell You Who to Promote?

Harvard Business

Editor's Note This fictionalized case study will appear in a forthcoming issue of Harvard Business Review, along with commentary from experts and readers. As the COO made another well-deserved toast to Anne, Aliyah thought back to her interviews with Ed and Molly. Meeting Ed Yu. “No problem,” she said.

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Conversation with A.T. Kearney

Tom Spencer

These extend from basic introduction-to-consulting workshops, to advanced excel/ppt skills, and of course regular seminars hosted by senior partners to discuss their white papers, recent interesting or topical projects, and subjects relevant to us all. Kearney Consulting use the case interview in its recruitment process?

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The Importance of Web Site Evolution

Chad Barr

White papers. Case Studies. Collaboration and research papers or digital recordings. Audio and video recordings of your own wisdom, interviews with your clients or other experts in your field. I am referring to content such as: Articles. Checklists. Special Reports.

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64 Proven Ways Consultants Can Generate Leads Online (Consulting Lead Generation)

Tsavo Neal

Publishing a white paper. Interview an expert. Interviewing a potential client. Case studies. Publishing a White Paper. A white paper is a report given on a topic in your industry. Further Reading: 6 keys to writing a white paper that generates leads. Guest posting.

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Delivering an Unforgettable Customer Experience - Think customers.

1 to 1

Webinars & White Papers. White Papers. 1to1 Case in Point. Intuit also administers a panel of about 10,000 accountants and tax professionals who share their input through in-depth interviews and topical surveys. Webinars & White Papers. White Papers. 1to1 Case in Point.

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