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Leveraging AI Tools for Business Success

Business Consulting Agency

Example Tool: HubSpot – Integrates AI in its CRM platform to optimize marketing and sales strategies through better lead scoring, email marketing personalization, and content management. Risk Management AI tools can help identify and assess risks by analyzing patterns in data.

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A Tool to Map Your Next Digital Initiative

Harvard Business

The initiatives included streamlining patient administration in a hospital, implementing a customer-relationship-management (CRM) system in a financial services organization, rolling out a global enterprise-resource-planning (ERP) system for a pharmaceutical company, and promoting collaboration in a technology company.

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What the Best Transformational Leaders Do

Harvard Business

How effectively has the company adapted its legacy business to change and disruption, giving it new life? How have the firm’s growth, profits, and stock performance compared to a relevant benchmark (NASDAQ for a tech company, for example, or DAX Index for a German firm) during the transformation period? Financial performance.

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The Outside-In Approach to Customer Service - SPONSOR CONTENT FROM HBS EXECUTIVE EDUCATION

Harvard Business

An outside-in perspective means that companies aim to creatively deliver something of value to customers, rather than focus simply on products and sales. They’ve also grown their sales 134 percent while the S&P 500 has grown just 53 percent. They grew their sales 233 percent while the S&P 500 has grown just 10 percent.