Remove Airlines Remove Leadership Remove Metrics Remove Strategy
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Uber Shows How Not to Apply Behavioral Economics

Harvard Business

Another example I often give concerns the use of fuel- and carbon-efficient flight practices in the airline industry. million in fuel costs for the airline and reduced emissions of more than 21,500 metric tons of CO 2 over the eight-month period of the study. The implication? An estimated cost savings of $5.37

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The Benefits of Hiring Your Best Customers

Harvard Business

I’ve found that managers who fully embrace a superconsumer strategy learn more from their consumers through increased empathy. Good leadership certainly helps, but more often than not, the organization will revert to business as usual. With superconsumers, this is actually straightforward. Unlocking Energy.

Energy 28
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You Don’t Have to Be a Software Company to Think Like One

Harvard Business

Thinking like a software company starts with basic strategy questions: What do you do uniquely well and what do you know how to do that your competitors do not? Key performance metrics, such as “intent to return,” driven by expensive tickets and long lines, were worsening. What role could software play in that equation?

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64 Proven Ways Consultants Can Generate Leads Online (Consulting Lead Generation)

Tsavo Neal

This list does a good job of giving you a list of marketing tactics and strategies. Have a practical strategy to start implementing these methods today. –Cal Friesen, Thought Leadership Resources. Further Reading: Why you need to get your firm’s ideas into trade publications (Thought Leadership Resources).

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How to Create Lasting Culture Change at Work

LSA Global

Want to achieve higher performance, better focus on your customers , and more consistent strategy execution? Follow the next five tenets for lasting culture change to improve all-round business performance: Align Culture with Strategy. How often have you heard the phrase “culture trumps strategy”? Do not Forget Metrics.

Culture 36
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How Companies Are Using Simulations, Competitions, and Analytics to Hire

Harvard Business

Airline pilots must pass a simulator exam before licensure; violinists must audition before joining a world-class orchestra; comedians must prove they are funny before becoming a Saturday Night Live cast member. They all use some version of tryouts or auditions to select their talent. How can companies get started on this transition?

Company 28