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Marketing Guidelines for Professional Services Firms During the Covid-19 Pandemic

Prudent Pedal

Prior to COVID-19, I have marketed through the Internet Gold Rush, Y2K, the dot-com bust, 9/11, The Great 2008 Recession, and any number of other “irrational” rushes. Marketing agencies don’t need to be talking about cash-flow, CARE or FMLA. Your next task is to develop this baseline marketing capability.

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Oil’s Boom-and-Bust Cycle May Be Over. Here’s Why

Harvard Business

Unlike national oil companies and oil majors that typically take five to 10 years to develop conventional oil reserves, these independent and “unconventional” players have improved their drilling and fracturing technology to the point where they can respond within months to temporary spikes or dips in the market.

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Fed Balance Sheet vs. Stock Market; Will QE Cause Inflation?

MishTalk

Minsky noted that ‘euphoria’ might develop at this stage. “A follow-the-leader process develops as firms and households see that speculators are making a lot of money. or financial instrument, or to participate in any particular trading or investment strategy. December 2008 (85). November 2008 (78).

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The Comprehensive Business Case for Sustainability

Harvard Business

Yet executives are often reluctant to place sustainability core to their company’s business strategy in the mistaken belief that the costs outweigh the benefits. Managing risks therefore requires making investment decisions today for longer-term capacity building and developing adaptive strategies.

Study 28
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Profit Leakage Calculator: Diagnose How Much Profit a Business is Losing

ConsultX

They are seeing first hand how many opportunities are being missed to improve profitability and cash flow just from existing operations alone. History of the Profit Leakage Calculator ConsultX has developed its own Profit Leakage Calculator as a diagnostic tool to discover the areas of a business that are draining the most profit.

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BIS Slams the Fed; Ridiculous Question of the Day: "Is The Fed Going To Attempt A Controlled Collapse?"

MishTalk

It could represent a hidden vulnerability, especially if backed by domestic currency cash flows derived from overextended sectors, such as property, or used for carry trades or other forms of speculative position-taking. Low funding costs and volatility encouraged the search for yield. Financial cycles differ from business cycles.

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Every Fast-Growing Company Has to Combat Overload

Harvard Business

But by the 1990s it had run aground: It hadn’t properly developed systems to implement its growth strategy internally, and so that strategy broke down at dozens of points of execution on the front line—with customers, crew, staff on the shore and the company’s travel agent partners. Chaos ensued.

Company 34