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The Simple Economics of Machine Intelligence

Harvard Business

” Digital communication was set to upend markets and change everything. We shifted from a film-oriented, chemistry-based approach to a digital-oriented, arithmetic-based approach. In contrast, the value of film-related chemicals fell – we wanted less of them. An example is photography.

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Change Doesn’t Come Through Anger and Hate

The Fearless Marketer

The post Change Doesn’t Come Through Anger and Hate appeared first on Action Plan Marketing. Remember to vote on or before November 6. “The future depends on what you do today.” ” – Mahatma Gandhi.

Course 67
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How Managers Can Avoid Playing Favorites

Harvard Business

Maybe you’re both fans of the same hockey team or you both like foreign films. Mario Chamorro, a growth marketer in San Francisco, knows how important it is to treat employees fairly. Joe did not have a strong work ethic, he sulked, and he watched a lot of YouTube during work hours. Perhaps you have kids of similar ages.

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When AI Becomes the New Face of Your Brand

Harvard Business

In the world of marketing, brand anthropomorphism can be a powerful mechanism for connecting with consumers. As brands assume more and more AI functionality, businesses must proactively manage any potential ethical and legal concerns. Take, for example, Robyn Ewing, who used to develop and pitch TV scripts to film studios in Hollywood.

Ethics 36