Fri.Feb 05, 2021

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Behavioral Science Casebook Example: Citibank App

Steve Shu Consulting

As related to the Applied Behavioral Science in the Digital Age course that I have been developing, I am creating a casebook that covers examples based on the real world, such as sample websites, app designs, email campaigns, and customer journeys with ideas about how to evaluate such designs though the lens of behavioral science. To provide feedback or suggest companies to include in the casebook, please feel free to contact me at sds77@cornell.edu.

Examples 195
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The future of the freelance consultant

The Source

Consultants haven’t exactly had an easy ride this past 12 months or so. Yes, many of the larger firms were able to rebuild their pipelines after the initial shockwave of the pandemic and end the year in a relatively healthy position, but getting there wouldn’t have been possible without the concerted effort of their workforces. Virtually everyone in the industry—from first-year analysts to senior partners—has had to learn new skills and familiarise themselves with new ways of working and of mana

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Circles, networks and the trust layer

Seth Godin Blog

The internet clearly has a trust problem. As with most things, it helps to start with the Grateful Dead. After their incarnation as the Warlocks, they became more than a band. It was a family on the road. There were people who gave up their careers to follow them around, living on buses… they were seeing thirty or forty shows a year. You traded tickets, did favors, built relationships.

Banking 46
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3 Ways Workplace Culture Can Hinder Growth

LSA Global

Culture and Growth We know from our organizational alignment research that workplace culture – how work gets done – accounts for 40% of the difference between high and low performing companies. And recent research by Deloitte reports that 94% of executives and 88% of employees believe a clear company culture is vital to a business’ success. Workplace culture can hinder growth or support it.

Culture 36
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PowerPoint Best Practices for Creating Stellar Presentations

Mastering data visualization in PowerPoint will help accelerate your career because it positions you as someone who can present data that drives business decisions forward. think-cell's PowerPoint Best Practices eBook was created specifically for professionals aiming to master the art and science of data-driven storytelling. What’s inside: Practical Insights: Uncover valuable tips for crafting engaging and persuasive presentations.

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Why Is It So Hard to Become a Data-Driven Company?

Harvard Business

A survey of Fortune 1000 executives sheds light on the cultural barriers to change.

Data 55

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What Happened When India Mandated Gender Diversity on Boards

Harvard Business

New research found that while the policy did increase diversity, it didn’t necessarily change company cultures.

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How to Be Funny at Work

Harvard Business

Seriously.

How To 64
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How Fintech Can Help Streamline Your Company’s Financial Operations - SPONSOR CONTENT FROM TRIPACTIONS

Harvard Business

Sponsor content from TripActions.