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5 Effective Content Marketing Tips for Consultants

Consulting Matters

We don't sell a tangible product or service. If you're not implementing a content marketing strategy, you are leaving money (and credibility) on the table. it's one thing to have a repository of intellectual property (IP). These could be booklets, eBooks, print books, a teleconference series, a webinar series, etc.

Marketing 202
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Leveraging Your Newsletters

Chad Barr

Announce news and events worth mentioning such as upcoming workshops, new products and services, awards and credibility enhancing ideas. Compile several of your newsletters into the “Best Of” collection and create booklets, eBooks and books. Offer genuine incentives to your products, services and events.

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10 Items to Evaluate Before Investing In Your New Site

Chad Barr

Here are the items to consider and assess: When asked to articulate what your strategy is? Your site is only one marketing component (out of many) to support your overall strategy. Answer the following questions: What is your strategy? Now that you have identified your strategy, start thinking about your tactics.

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64 Proven Ways Consultants Can Generate Leads Online (Consulting Lead Generation)

Tsavo Neal

This list does a good job of giving you a list of marketing tactics and strategies. Have a practical strategy to start implementing these methods today. Writing a short eBook. Selling productized consulting. Examples: 3 Proven Innovation Strategy Examples. 64 Lead Generation Techniques for Consulting Companies.