Consulting Matters

JANUARY 13, 2018

We don't sell a tangible product or service. it's one thing to have a repository of intellectual property (IP). These could be booklets, eBooks, print books, a teleconference series, a webinar series, etc. Content marketing is essential for consultants because we are in the knowledge business.

Marketing 202

Marketing Consulting Intellectual Property eBook 202

Johanna Rothman

NOVEMBER 6, 2020

That information is my intellectual property. When someone steals that property, that act is theft. Some people think that digital intellectual property is different from real property. Digital property is real property. Rights to publish in all formats: Ebook, print, and possibly audiobooks.

Intellectual Property 53

Intellectual Property eBook Productivity Consulting 53

Chad Barr

MAY 14, 2014

Announce news and events worth mentioning such as upcoming workshops, new products and services, awards and credibility enhancing ideas. Compile several of your newsletters into the “Best Of” collection and create booklets, eBooks and books. Offer genuine incentives to your products, services and events.

Intellectual Property 52

Intellectual Property eBook Media Groups 52

Chad Barr

AUGUST 9, 2012

Publish their content in a wide variety of formats such as articles, checklists, podcasts, videos, eBooks, books, process visuals and more. Have a large active offerings of products and services. Provide consistent value that manifest itself through their unique intellectual property. Don’t stop or become stagnant.

Intellectual Property 40

Intellectual Property Leadership eBook Media 40

Chad Barr

JANUARY 8, 2012

For example: if one of your tactics is publishing, your action steps could be blogging daily, attracting guest contributors to your blog and site, submitting your content to be published elsewhere, get involved in podcast interviews and start writing your eBooks and books. Who do you currently know, who knows you and who should you know?

Intellectual Property 52

Intellectual Property eBook Video Media 52

Chad Barr

JUNE 6, 2012

This way you’d be able to create a variety of offerings for your clients such as: articles, podcasts, vidoes, booklets, books, process visuals and other products and services. They have products available such as: eBooks, booklets, books, CDs, audio books, teleseminars, webinars, workshops and more. ” “Wow!

Intellectual Property 40

Intellectual Property eBook Survey Video 40

Tsavo Neal

JANUARY 25, 2018

Writing a short eBook. Selling productized consulting. Writing a Short eBook. Maybe you really, really don’t like writing, but you still want to create a great piece of intellectual property that “sticks.” ” If so, a simple, short eBook is the perfect option. Creating a video course.

Consulting 68

Consulting Advertising Case Interview Conference 68