article thumbnail

16 Best Practices for a Successful Email Marketing Strategy

Chad Barr

I was recently asked what are the best strategies and best practices for consistently creating valuable content for my weekly newsletter and email marketing. Writing my weekly newsletter is one of the key ways that I expand my digital empire and intellectual property.

article thumbnail

5 Effective Content Marketing Tips for Consultants

Consulting Matters

If you're not implementing a content marketing strategy, you are leaving money (and credibility) on the table. it's one thing to have a repository of intellectual property (IP). These could be booklets, eBooks, print books, a teleconference series, a webinar series, etc.

Marketing 202
Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

Leveraging Your Newsletters

Chad Barr

Compile several of your newsletters into the “Best Of” collection and create booklets, eBooks and books. Doing so effectively will increase your reach, brand, intellectual property and revenues. This week’s tip: Identify your target audience groups and determine how effective your newsletter strategy is.

article thumbnail

Transforming Your Business

Chad Barr

What’s your business strategy? Describe your intellectual property and your plans to increase it significantly. These are the kind of questions I help my clients get a handle on before we put together their business and web strategy in order to achieve powerful web presence results. Do you have a marketing plan?

article thumbnail

10 Items to Evaluate Before Investing In Your New Site

Chad Barr

Here are the items to consider and assess: When asked to articulate what your strategy is? Your site is only one marketing component (out of many) to support your overall strategy. Answer the following questions: What is your strategy? Now that you have identified your strategy, start thinking about your tactics.

article thumbnail

64 Proven Ways Consultants Can Generate Leads Online (Consulting Lead Generation)

Tsavo Neal

This list does a good job of giving you a list of marketing tactics and strategies. Have a practical strategy to start implementing these methods today. Writing a short eBook. Examples: 3 Proven Innovation Strategy Examples. Writing a Short eBook. ” If so, a simple, short eBook is the perfect option.