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What is the Professional Services Industry All About?

Progressus

And —rather than selling physical products, they deal in less tangible resources like time, insights, and expertise – billed either by hour or by project. Talent Marketplaces Talent marketplaces connect organization with on-demand talent like independent consultants or experts with skills outside of their core business model.

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Inside the Minds of Your Prospects: 37 Critical Digital Marketing Statistics for Consultants

Tsavo Neal

SOURCE: Social Talent. Whether you are selling productized consulting on your website or use it as a way to foster interaction with potential clients, B2B buyers expect to be able to purchase your services. Email marketing has an average ROI of 3800%. You may be the most capable consultant to solve help her business.

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The Social Cost of Bad Online Marketing

Harvard Business

In the B2B world, it’s all about lead generation: getting people to hand over their email addresses and phone numbers so that you can spam and telemarket them into submission, where “submission” means actually buying your product. And most of all, get your mind around the fact that you may actually have to pay for content.