Prudent Pedal
MARCH 27, 2020
Write 2 new white papers-I have five white papers swirling around in my mind. Firms talk about culture. Optimize inbound conversion rates on marketing channels-While CRO is a never-ending exercise, this hiatus allows time to experiment more with updated content, the mix, and its messaging. Firms talk about brand.
Harvard Business
SEPTEMBER 25, 2018
IBM’s influencer relations team actively manages and builds its Futurist community, engaging influencers in different parts of the world to participate in events, coauthor educational white papers specific to the influencer’s expertise, and co-host webinars for local audiences.
Harvard Business
AUGUST 30, 2018
Driving digital transformation really means driving rapid, efficient, and high-ROI responses to those changes. Will you show us how to do it within my own organization and culture?” Let me tell you, our large enterprise clients’ processes are highly dependent upon software. They started asking us, “How do you do that?
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