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Positioning Yourself As The Expert — How To Develop A Consulting Voice That Clients Will Listen To with Ron Carucci: Podcast #21

Consulting Success

Ron and his partners at Navalent help companies that are in pursuit of a substantial transformational change, whether it be strategic formulation, organizational design, cultural shifts, or executive leadership behaviors. I studied arts and it was my initial formal training. Ron, you’ve written several books on leadership.

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4 Ways to Improve Your Content Marketing

Harvard Business

With online technologies and targeted lists, this should be a cost-effective tool for separating the suspects from the prospects, accelerating customer conversion through the sales funnel, and, equally important, optimizing “data-driven marketing” by tying each piece of content to metrics like opens, reads, downloads, and so on.

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You Need to Manage Digital Projects for Outcomes, Not Outputs

Harvard Business

This is the impulse that leads to detailed requirements and specification documents, but, as we’ve come to understand, this tactic rarely works in software. Case Study: Putting This into Practice. This was our success metric: X and Y participants; Z matches; percentage of completed projects. (We