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Do You Know What Your Company’s Data Is Worth?

Harvard Business

Data contributes not only to brand equity, but to what constitutes product and service delivery in globally connected and hyper-competitive markets. Definitions for what constitutes EvD, and methodologies to calculate its value, remain in their infancy. Today most organizations are data-driven to one degree or another.

Data 28
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Align sales and marketing to gain customers, drive growth

1 to 1

Contact center automation can improve productivity, customer experience and employee engagement – not to mention bottom lines – by making it easier for associates to do their jobs well. Fully aligning sales and marketing can bring many benefits to a brand – to customers, employees, and balance sheets alike.

Sales 26
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Why GE’s Jeff Immelt Lost His Job: Disruption and Activist Investors

Harvard Business

GE made a $4 billion bet on connecting industrial equipment through the internet of things and analytical software with a suite of products called Predix Cloud. In response to Ries’s book , GE adopted lean methods and built its Fastworks program around them.

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Midsize Cities Are Entrepreneurship’s Real Test

Harvard Business

For us, growth events mean simply concrete, directly observable achievements that foreshadow future success: for example, new customer contracts, initial export sales, new bank or equity financings, expanded production capacity, or expanded people platforms (e.g. strategic hires). day, scale-focused workshops and related activities.