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How to Create a "What I Do" Statement That Impresses Potential Clients [On-Air Coaching with J. Kyle Howard]

Consulting Matters

SEPTEMBER 7, 2021

Have you switched up your career from leadership to consulting and coaching? During our chat, I tell J that he needs to identify whether he is a B2B or B2C consultant or coach - this will determine how he positions himself and answers the dreaded "What do you do?" Do you wish you had a ready response to the "What do you?"

B2C 156
B2C Methodologies How To B2B 156
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Friday Fusion: May 29, 2020

Tsavo Neal

MAY 29, 2020

Experts are experts because of their thought-leadership (articles, whitepapers, speaking, courses, intellectual property, etc). When you publish your thought-leadership (combined with specialization), you’ll attain expert status much more quickly. My site has a lot of videos. Experts don’t do cold-calling or cold-emailing.

B2B 15
B2B Intellectual Property B2C Video 15
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