article thumbnail

How Customers Perceive a Price Is as Important as the Price Itself

Harvard Business

And airlines are gearing up for a price war on trans-Atlantic routes as some low-cost carriers plan service between the U.S. Bain & Company and ROI Consultancy Services (formerly PollBuzzer) recently surveyed almost 2,200 consumers in Atlanta and Washington, DC, about the prices at eight retail chains carrying groceries.

Retail 49
article thumbnail

3 Ways to Get More Value from Automation - SPONSOR CONTENT FROM PWC’s Strategy&

Harvard Business

These products are typically not for sale, but they do go through a defined development process and provide clear business benefits. You may be used to big budgets up front, in the tens of millions of dollars for large IT-led transformation efforts and ROI three years later, but that’s not what we’re talking about here.

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

Where Predictive Analytics Is Having the Biggest Impact

Harvard Business

However, looking at the surveys and consulting reports, it is unclear what the precise use cases are that will drive this positive ROI from big data. Aggregated total sales is a poor proxy because firms need to distribute inventory geographically, necessitating hyperlocal forecasts. Improved pricing.

Data 49
article thumbnail

64 Proven Ways Consultants Can Generate Leads Online (Consulting Lead Generation)

Tsavo Neal

ROI calculator. As a consultant, there is no better position to be in for sales conversations than that of the trusted advisor — a position that publishing your white paper helps you take. Your sales funnel would look something like this: Sample Book Chapter -> Book -> Discovery Session -> Consulting Engagement.

article thumbnail

The Crazy Lives of Consultants: Who Gets the Shaft When Slick Dick.

The Crazy Lives of Consultants

Our sales rep was drooling. I helped Dick build a strategy and RoI model showing that outsourcing the whole shebang was the sensible thing to do. Then one day a funny thing happened. Somehow "Slick Dick" came in and convinced "Mom" to make him CIO of the place. He even negotiated a nice budget for services and equipment!