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What is the Professional Services Industry All About?

Progressus

Professional services is an expansive space spanning several industries – consulting firms, software publishers, IT service providers, even manufacturers and distributors that offer post-sale services — each with its own set of challenges, regulations, and opportunities.

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A Refresher on Marketing ROI

Harvard Business

trillion in 2019, up from $1.6 Marketing ROI analysis can help answer those questions. What is Marketing ROI, and How Do Companies Use It? Marketing ROI is exactly what it sounds like: a way of measuring the return on investment from the amount a company spends on marketing. trillion in 2014. How Do You Calculate MROI?

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Pros and Cons of Professional Employer Organizations (PEOs) Why a “Virtual PEO” May be the Better Option

Emerson Consulting Group

A study in the Kaiser Family Foundation’s 2019 annual health benefits survey [3] confirms this. PEOs must be competitive in every industry from which they solicit business. The ROI Comparison Rationale. A Massachusetts employer may be offered a Tufts health plan while a Texas employer may be offered Cigna.