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A Pharma Playbook for Success in Southeast Asia

BCG

Article Tuesday, August 23, 2016. To capture the immense opportunities in emerging markets, pharmaceutical companies require highly targeted strategies. The payoff for getting a targeted emerging-market strategy right is significant. Southeast Asia alone is expected to generate $40 billion in pharmaceutical sales by 2020.

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What Multinationals Need to Do to Succeed in Africa

Harvard Business

Strategy & Execution BOOK. One compelling case study is that of SABMiller. From 2007 to 2016, the brewer saw its African sales outside of South Africa climb from $280 million to $1 billion. By 2016, SABMiller had brewing operations in around forty of Africa’s fifty-four countries. Further Reading.

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Inside the Minds of Your Prospects: 37 Critical Digital Marketing Statistics for Consultants

Tsavo Neal

Instead of dumping a bunch of numbers on you, I have included expert insights and actionable strategies witch each statistic so that you can make use of them. Ar you looking to get more out of your digital marketing strategy? So, I beg you, don’t design your own sales materials. If you are, then start with the data.

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Subscription Businesses Are Booming. Here’s How to Value Them

Harvard Business

Indeed, some analysts have gone a step further, declaring that subscription boxes are in the midst of a venture capital-fueled bubble not unlike the flash-sale business craze that ended five years ago. Case Study: Blue Apron. that aggregate sales in the U.S. Their revenues grew by over 100% in 2016.