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The ROI of eLearning: Measuring the Impact of Online Training on Organizational Success

Clarity Consultants

There are no travel costs for attendance. How Do eLearning Consultants Measure the Results of Online Training Securing the strongest possible return on investment (ROI) when offering online training to employees is a common goal for businesses. Continuing productivity gains often occur long after training is complete.

ROI 67
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B2B Salespeople Need to Act More Like Travel Agents

Harvard Business

Consider what’s happened with travel: With the explosion of internet travel sites in the 2000s, consumers took charge of their own travel, and travel agencies hemorrhaged business. According to the travel and leisure marketing firm MMGY, the use of travel agents increased by 50% from 2014 to 2015.

B2B 34
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To Grow Your Business Abroad, Partner with Local Influencers

Harvard Business

And they can be very expensive — in addition to overseas business travel, local distribution partner relationships require significant up-front investment to get started and to manage effectively. They spend their days developing new content — videos, photos, blog posts, and podcasts — and engaging their followers.

B2B 35
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Inside the Minds of Your Prospects: 37 Critical Digital Marketing Statistics for Consultants

Tsavo Neal

They come for the content or the service, like booking air travel. Investing in UX (the art of making your website and entire sales process user-focused and easier for them to get what they want) has a huge ROI. Email marketing has an average ROI of 3800%. Using videos on landing pages can increase conversions by 86%.

B2B 60
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64 Proven Ways Consultants Can Generate Leads Online (Consulting Lead Generation)

Tsavo Neal

Watch the 2 minute video above to learn how to use this list of consulting lead generation methods effectively!). Creating a video course. Video presentations. ROI calculator. Creating a Video Course. It does not need to be a full-length, 20+ hour video course (you’d charge for that!), Guest posting.