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Using IoT Data to Understand How Your Products Perform

Harvard Business

Since 2011, General Electric has publicly stated it would spend more than $1 billion on developing sensors, wireless devices, and related software to install on its aircraft engines, power turbines, locomotive trains and other machinery. Operations in a Connected World. Insight Center. Sponsored by Accenture.

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Even Life-Saving Innovations Don’t Sell Themselves

Harvard Business

While nonprofits, often starved for general operating funds, can’t match pharma’s marketing budgets, a recent Bridgespan study argues that it’s time they and their funders heed business findings on increasing noise in the marketplace and the need to make any new offering, even a life-saving one, stand out.

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Your Biggest Cybersecurity Weakness Is Your Phone

Harvard Business

Employee data was cited by 37%, followed by wireless access of networks at 34% and bring-your-own-device efforts at 29%.). Android is a fragmented mobile operating system. Meanwhile, the potential for mobile attacks continues to expand. Securing mobile devices is tricky.

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AT&T, Time Warner, and What Makes Vertical Mergers Succeed

Harvard Business

Combining the second-largest wireless carrier with the fourth-biggest entertainment company — one whose impressive assets include HBO and CNN — is likely to create an unassailable mobile-entertainment business. Broadband has made the experience of consuming content far better than it was with dial-up. Rejuvenating the core.

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Enhancing Customer Insights with Public Location Data

Harvard Business

Beacons are battery-powered wireless sensors installed in retail stores or event venues that detect nearby consumers who have opted in to alerts through Bluetooth or other technologies and that relay information to consumers’ mobile devices. This can help increase short-term sales as well as build long-term brand loyalty.

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How disruptive is the 'Sharing Economy'?

freshminds

It operates in about 270 cities in over 60 countries worldwide and is expanding at a vast rate - the company is currently valued at an amazing $51 billion after a total of seven rounds of funding worth $7.4 billion since its launch. The UK’s 'slice of the pie' could be worth around $15bn (or £9bn) in 2025.

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