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How to Build a Better Sales Playbook

LSA Global

What Is a Sales Playbook? Like a playbook in sports that plans for the most frequent and most important in-game situations, a sales playbook is a unique collection of sales scenarios, strategies, plans, tactics, and tools to help a sales team consistently win when the stakes are high. Sales Strategy.

Sales 28
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7 Top Ways to Grow Revenue

LSA Global

A Sales Leader’s Dilemma – Top Ways to Grow Revenue There are only so many actions available to a sales leader to profitably grow revenue. The art is identifying, agreeing to, and committing to top ways to grow revenue for you and your sales team. Which sales growth lever should you pull?

Sales 36
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How to Be an Effective Player-Coach at Work

LSA Global

The origin of the term player-coach refers to a member of a sports team who simultaneously holds both playing and coaching duties. Although the practice is mostly extinct in sports, many companies today expect their managers – especially their first-level managers – to be an effective player-coach at work.

How To 45
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There Are Two Types of Performance — but Most Organizations Only Focus on One

Harvard Business

Every step of the process was measured, and real-time metrics were easily accessible. Workers were carefully trained to follow processes exactly as they were laid out. Metrics emphasized speed. We rebuilt performance metrics to track impact, not to apply pressure. Previously, working in the call center was a solo sport.

Metrics 37
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How to Support Employees’ Learning Goals While Getting Day-to-Day Stuff Done

Harvard Business

Sales isn’t what you do. Get top-level guidance and metrics. What metrics will be used to determine how well your unit is doing at embracing learning and development, and how will that in turn affect your review? Hire to train. Or perhaps they want to jump from engineering to sales. Here’s how.

How To 28
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What Airbnb and Strava Know About Building Emotional Connections with Customers

Harvard Business

Their relative value is remarkable across a variety of metrics, such as purchases and frequency of use. While cycling as a sport is growing globally, the avid cyclist subcategory is growing even faster. The new sales leads enjoyed a higher success rate because the farmers trusted AgriCo’s customer engagement agent.