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Chief Ecosystem Officer – Taking Customer Centricity to the Next Level

Kates Kesler

Customer centricity is defined here as creating unique product value propositions and strategies to deliver against unmet customer needs. Specifically, how can we ensure that we are appropriately looking ahead, curating market opportunities, and defining holistic responses to address the specific needs of our customers?

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So, you’ve built a new capability, but no one uses it! What gives?

Kates Kesler

Think of a new internal capability in the same way you would plan to introduce a product or service to the external market. In this way, the new capability is not just a hub and spoke system with users connecting to the center, but a mechanism for connecting people across markets and business lines. Right Connections.

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A.T. Kearney Interview & Culture

Management Consulted

Marketing & Sales. Each company faces substantial challenges in the every evolving face of marketing due to consumer trends and industry dynamics. Kearney aims to provide support for companies by helping them stay ahead of new market developments and positioning them to capture new opportunities. Consumer Products.