Fashion Interviews ROI Video 
Harvard Business
SEPTEMBER 25, 2018
They spend their days developing new content — videos, photos, blog posts, and podcasts — and engaging their followers. For example, consider Dez Blanchfield , whom I interviewed. The rise of social media has created a new type of local partner: local digital influencers.
Harvard Business
MARCH 22, 2017
To explore this question, we interviewed senior marketing executives across dozens of top brands. Each outbound communication is measured individually for immediate ROI. However, recently they began to take a more holistic approach, focusing on lifetime value and their most profitable segment, the “fashionable spender.”
Harvard Business
SEPTEMBER 25, 2018
Indeed, one 2015 study revealed that email marketing had an average ROI of £38 (about $50 USD) for every dollar invested. Second, you can ensure that a link to your lead magnet is featured prominently in any content you create, such as in the bio section of blog posts, and that you mention it during podcast interviews.
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