Wed.Feb 07, 2024

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Marketing Consulting: How To Start a Marketing Consulting Business (5 Steps)

Consulting Success

If you’re an expert marketer, you can take your experience, expertise, and skills to start a marketing consulting business. We know because we’ve helped many consultants do exactly that. Consider the story of Earline Lagueruela who was the first woman to ever run an ad agency in San Antonio back in 1976. Earline had more.

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3 Types of Overthinking — and How to Overcome Them

Harvard Business

Many people look at overthinking as a monolith, when in fact there are three different types: rumination, future tripping, and overanalyzing. In this article, the author offers guideance on how to spot and handle each of the three types of overthinking. Identifying the type of overthinking you or your team is dealing with is the first step in breaking free from its grasp — and more crucial than ever when the demand for quick yet thoughtful decision-making is high.

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Business Experts on Startup Ventures

Business Consulting Agency

In the fast-paced world of entrepreneurship, launching a business is a thrilling yet challenging endeavor. Navigating the complexities of the startup journey requires strategic planning, market understanding, financial management, legal compliance, operational efficiency, and effective marketing. Business startups that collaborate with business experts find themselves better equipped to address these challenges and achieve favorable outcomes.

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It’s Time for Sustainability to Become a Core Part of MBA Programs

Harvard Business

Business schools must adapt their curricula in response to the increasing demand for professionals skilled in sustainability and climate change management. This need is driven by evolving global climate disclosure regulations, such as those proposed by the SEC and implemented in California and the EU, mandating corporations to disclose climate-related financial risks and their carbon emissions, including indirect emissions (Scope 3).

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PowerPoint Best Practices for Creating Stellar Presentations

Mastering data visualization in PowerPoint will help accelerate your career because it positions you as someone who can present data that drives business decisions forward. think-cell's PowerPoint Best Practices eBook was created specifically for professionals aiming to master the art and science of data-driven storytelling. What’s inside: Practical Insights: Uncover valuable tips for crafting engaging and persuasive presentations.

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If You Don’t Ask, the Answer is Always No!

Chad Barr

A few years ago, I embarked on a journey with my trusty Apple Watch Series 6 on my wrist. This device wasn’t just a piece of technology; it was an extension of my daily life, tracking workouts, steps, and calories with precision, as well as sleep tracking, emails, events, and other business functions to just name a few. However, time revealed a flaw – its battery life began to wane.

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Anthony Taylor On Strategic Planning

Strategic Planning and Management Insights

Anthony Taylor runs through the whole journey of strategic planning. Discover the art of simplicity, a five-step method for strategy, and more. Tune in now!

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Best Buy’s Hubert Joly on Re-Defining Your Company’s Purpose

Harvard Business

If you’re interested in the nuts and bolts of turn-around strategy, this episode is for you.

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All customers are the same

Seth Godin Blog

[and all customers are different.] Customers are why you’re here. They pay the bills and they are the primary driver of your growth. But each adds a different amount of value to your organization and the journey you’re on. The customer who spends 100x as much as the average customer might be worth considerably more attention and care. The customer who has feedback that will help you understand how to serve similar customers might be worth listening to more closely.

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The Science of Making Truthful AI

Harvard Business

What does it take to build truthful and verifiable AI?

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How to Stay Competitive in the Evolving State of Martech

Marketing technology is essential for B2B marketers to stay competitive in a rapidly changing digital landscape — and with 53% of marketers experiencing legacy technology issues and limitations, they’re researching innovations to expand and refine their technology stacks. To help practitioners keep up with the rapidly evolving martech landscape, this special report will discuss: How practitioners are integrating technologies and systems to encourage information-sharing between departments and pr

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LSA Global Delivers Experienced Manager Training for County Education Leaders

LSA Global

Redwood Shores, CA – LSA Global, the leading business consulting, coaching, and training firm that helps fast growth life science, technology, and service companies by powerfully aligning their culture and talent with strategy, today announced results for a highly customized Management Training Program for county education leaders focused on providing value-added educational leadership, resources, and customized services to assist school districts.

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From the U.S. Senate to Diplomacy—John Kerry’s Leadership Lessons

Harvard Business

How to wield influence, recover from defeat, and stay focused on long-term goals.