Case Studies Methodologies Productivity Sales 
LSA Global
AUGUST 28, 2019
Sales Training without Reinforcement Should Be Unacceptable. Based upon over 800 sales training measurement projects, we know that sales training by itself – even if it is highly customized – only changes the on-the-job behavior and performance of 1-in-5 sales reps. Sales training reinforcement.
Harvard Business
FEBRUARY 28, 2018
As a VP of sales and marketing for Becker-Birnbaum International, a global consumer products company, Aliyah knew she needed a talented marketing director to support her division’s portfolio of 34 products. Aliyah liked Molly and respected her work. Sharp, clear answer , Aliyah thought.
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Harvard Business
SEPTEMBER 13, 2017
We chose Brazil’s beef industry as the location of our case study , both for the size and complexity of the industry and for its impact on the planet. Nonetheless, the case study demonstrates that measuring the value of sustainable business can be done, and that sustainable business itself can be cost-effective.
Harvard Business
NOVEMBER 6, 2018
Transforming Customer Experiences draws upon the latest research and insights to equip senior managers with a new toolkit for leading and managing a professional services firm or a customer service or sales team. The case explores this process through the example of Cineplanet, a leading movie cinema chain in Peru.
Harvard Business
DECEMBER 7, 2017
For instance, one case, developed by Buell, focuses on the way IDEO uses human-centered design thinking as systematic methodology to help create new products and services. The case explores this process through the example of Cineplanet, a leading movie cinema chain in Peru. How to Brand a Next-Generation Product.
CaseInterview.com
DECEMBER 4, 2019
As you might know, Motorola eventually dominated the pre-smartphone mobile phone market with close to $10 billion in annual sales. In the case of the supposed Motorola engagement, which I believe took place in the 1970s, there was so little data available that there was not much to analyze. They’d say, "I don’t know." It is to learn.
Management Consulted
JANUARY 18, 2015
1997 – First Global Prize, an annual business school case study competition for potential recruits, awarded. Marketing & Sales. Kearney boasts about its Fit Transformation™ methodology, designed specifically to align companies’ strategy, operating model, and people to bring lasting transformation. Automotive.
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