Case Studies Intellectual Property Journal Marketing 
Harvard Business
NOVEMBER 5, 2018
We studied the sector for three years and came up with some very interesting findings about the “adjustment costs” that companies incur when they disrupt themselves. We validated our quantitative approach by reviewing several case studies of U.S. and international electric utilities.
Tsavo Neal
JANUARY 25, 2018
All businesses, regardless of industry, have become what I call O2O businesses—their primary marketing objectives are focused on driving people online to drive them offline. Jon Jantsch, Duct Tape Marketing. ? ?. Partnership Marketing. Outbound Phone Marketing. Email Marketing. Partnership Marketing.
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