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Organizational Fitness for Growth: Five Insights for CEOs

Kates Kesler

JUNE 11, 2014

The contrast between two of our study companies is useful here. Royal Dutch Philips is a $20B diversified consumer electronics, healthcare, and lighting products company. In three years the progress is impressive, especially in the healthcare sector. Country P&Ls would be replaced with simpler, sales-oriented measures.

Apparel 82
Apparel Healthcare Enterprise Chemicals 82
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Putting the 'Customer' in 'Service Optimization' - Think customers.

1 to 1

MAY 3, 2013

Sales Effectiveness. 1to1 Case in Point. Sales Effectiveness. Sales & Marketing Effectiveness. Though many companies approach service and support as just another metric to be maximized, those that emphasize quality over call times differentiate themselves from the competition and excel in customer satisfaction.

Media 37
Media Metrics Advertising Trends 37
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